Why You Should Shoot Raw

If you want to create digital photographs with the highest quality, set your camera to create Raw files. What are the upsides to shooting in Raw? Raw files contain the widest color gamut (saturation), highest bit depth (gradation), have flexible white balance (color temperature), offer...
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7 HDR Artifacts And How To Avoid Or Cure Them

Different HDR renderings accentuate different artifacts HDR (high dynamic range) imaging captures extreme contrast ratios and subsequently renders them for LDR (low dynamic range) devices, monitors and / or prints. The very things that make HDR renderings appear natural can make them appear unnatural if...
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8 HDR Myths Debunked

There are many misconceptions surrounding the practice of high dynamic range (HDR) photography. Here are eight – debunked. HDR is new Within the first five years of the invention of photography photographers began bracketing exposure to extend the dynamic range of photography. They used chemistry...
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Paper / Substrate

Epson K3 ink on Luster and Watercolor compared   There’s an art to making paper. Since its invention, thousands of years ago, paper has had a long and interesting history. There are many ways to make paper and many kinds of paper. We’ve found many...
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Ink

It’s complex chemistry The science of ink formulation is one of the most significant, if not the most significant, factors driving the current inkjet revolution. Ink is complex chemistry. It’s colorants (dye or pigment varying in type and density), resins (protecting colorants and reduce metamerism),...
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